Average price of an original painting
What is the average price of an original painting?
The average price of an original painting depends on several criteria: the artist's reputation, the size of the work, the technique used (oil, acrylic, mixed media), their artistic background, and the exhibition venue.
In the contemporary art market, an original painting by an emerging or early-career artist generally ranges between €500 and €3,000 in an art gallery.
At Art Generation, we have developed a specific exhibition model that allows us to offer original works at more accessible prices, while respecting the artists' work.
Average price of an original painting in an art gallery
In a traditional gallery, the prices of an original painting generally include:
- the gallery's commission
- exhibition costs
- communication and promotion
- the gallery's operating costs
sometimes a negotiation margin integrated into the displayed price
This means that the displayed price is not always the final actual price.
Depending on the galleries and artists, an original painting can thus cost:
- €500 to €3,000 for an emerging artist
- €3,000 to €10,000 for an established artist
- €10,000 and above for highly renowned artists
The Art Generation model: a collective exhibition of 100 artists
The Art Generation gallery operates on an original exhibition format: each event brings together approximately 100 contemporary artists.
This collective format allows for the pooling of organizational costs:
- The exhibition venue
- scenography
- communication
- event organization
- artist promotion
By distributing these costs among a large number of artists, it becomes possible to reduce the financial pressure on each exhibited work.
This approach allows us to offer more reasonable prices than in many traditional galleries.
Net and transparent prices
At Art Generation, the prices displayed are net prices.
This means that:
- the prices do not include a negotiation margin
- the displayed price corresponds to the actual price of the work
- there is no artificial negotiation integrated into the price
This transparency guarantees the most reasonable prices possible from the exhibition onwards.
A commitment to making contemporary art accessible
The artists exhibited at Art Generation also participate in this approach.
We ask them to play along with accessibility, by offering works at prices that allow new collectors to acquire their first original work.
The objective is to:
- democratize the purchase of contemporary art
- encourage young collectors
- make art more accessible to the public
Thanks to this model, the majority of works presented in Art Generation exhibitions generally fall within a range of €250 to €2,500, depending on:
- the size of the painting
- the technique used
- the artist's background and reputation
Buying an original painting: much more than decoration
Buying an original painting means:
- directly supporting a living artist
- owning a unique work
- starting or developing a contemporary art collection
At Art Generation, our ambition is simple: to make contemporary art accessible while respecting the value of artistic work.
Our collective exhibition model and our policy of net prices without negotiation allow us to offer original paintings at some of the most accessible prices in the gallery market.
In Short:
Average price of an original painting: €500 to €3,000 for an emerging artist
At Art Generation: approximately €250 to €2,500 for the majority of works
Exhibition format: 100 artists exhibited simultaneously
Advantage: pooling of costs → more accessible prices
Pricing policy: net prices without negotiation margin







